{"id":24468,"date":"2024-06-13T07:53:58","date_gmt":"2024-06-13T10:53:58","guid":{"rendered":"https:\/\/noticiasnoface.com.br\/?p=24468"},"modified":"2024-06-13T07:53:58","modified_gmt":"2024-06-13T10:53:58","slug":"apple-mostra-o-alto-custo-de-chegar-atrasada-na-revolucao-da-inteligencia-artificial","status":"publish","type":"post","link":"https:\/\/noticiasnoface.com.br\/index.php\/2024\/06\/13\/apple-mostra-o-alto-custo-de-chegar-atrasada-na-revolucao-da-inteligencia-artificial\/","title":{"rendered":"Apple mostra o alto custo de chegar atrasada na revolu\u00e7\u00e3o da intelig\u00eancia artificial"},"content":{"rendered":"\n
<\/figure>\n\n\n\n\n\n\n\n

Na segunda-feira, 10, a Apple anunciou a incorpora\u00e7\u00e3o<\/strong><\/a> de algoritmos de intelig\u00eancia artificial (IA)<\/strong><\/a> em diversos dos seus produtos. Foi uma not\u00edcia h\u00e1 muito tempo aguardada e que j\u00e1 estava come\u00e7ando a amea\u00e7ar o futuro da terceira maior empresa do mundo. Analistas do setor esperavam que essa iniciativa pudesse revitalizar a posi\u00e7\u00e3o da Apple no mercado, mas o resultado ficou abaixo das expectativas.<\/p>\n\n\n\n

H\u00e1 muito tempo que a Apple deixou de ser uma empresa verdadeiramente inovadora. Mesmo assim, poucas pessoas imaginavam que ela deixaria passar o bonde da IA bem na frente dos seus olhos. A empresa que um dia foi a vanguarda da tecnologia agora parece estar sempre um passo atr\u00e1s.<\/p>\n\n\n\n\n\n

Esse atraso em adotar a IA ficou evidente na divulga\u00e7\u00e3o desta semana. Alardeado como o evento em que a Apple<\/strong><\/a> finalmente entraria de cabe\u00e7a na tecnologia, a empresa acabou apresentando aplica\u00e7\u00f5es b\u00e1sicas e pouco inspiradoras de IA em seus produtos.<\/p>\n\n\n\n

A parte mais emblem\u00e1tica foi o an\u00fancio da incorpora\u00e7\u00e3o de novos algoritmos generativos no seu assistente virtual Siri<\/strong>. Segundo a empresa, as perguntas mais complexas dos usu\u00e1rios n\u00e3o ser\u00e3o respondidas pela plataforma, mas encaminhadas ao ChatGPT<\/strong><\/a> da OpenAI<\/strong><\/a>, uma empresa que no ano passado correu o risco de implodir com a demiss\u00e3o do seu CEO Sam Altman<\/strong><\/a>. N\u00e3o se trata de uma solu\u00e7\u00e3o digna para uma empresa com os recursos da Apple.<\/p>\n\n\n\n

Esses vacilos recentes de IA por parte da Apple e do Google<\/strong><\/a> tem levado muitos a questionarem o que est\u00e1 acontecendo com as big techs. A prov\u00e1vel resposta \u00e9 que a IA, por ser uma \u00e1rea complexa e dif\u00edcil, necessita de capital humano qualificado que atualmente est\u00e1 em falta no mercado. A solu\u00e7\u00e3o das empresas tem sido treinar esses profissionais internamente, mas em uma \u00e1rea com avan\u00e7os exponenciais isso necessariamente tem levado a atrasos.<\/p>\n\n\n\n

Profissionais e governos enfrentam o mesmo desafio. Em breve, algoritmos de IA estar\u00e3o presentes em todos os aspectos do mundo digital, auxiliando na tomada de decis\u00f5es, corrigindo erros e aumentando a nossa produtividade. No entanto, a falta de prepara\u00e7\u00e3o adequada pode criar uma dist\u00e2ncia significativa entre aqueles que dominam a IA e aqueles que ficar\u00e3o para tr\u00e1s.<\/p>\n\n\n\n

Institui\u00e7\u00f5es e indiv\u00edduos que hesitem em investir fortemente em IA, ou que falhem em atrair e reter talento qualificado, correm o risco de se tornarem obsoletos. A transforma\u00e7\u00e3o digital movida pela IA n\u00e3o \u00e9 uma op\u00e7\u00e3o, mas uma necessidade para se manter competitivo.<\/p>\n\n\n\n

Al\u00e9m disso, a integra\u00e7\u00e3o bem-sucedida de IA requer n\u00e3o apenas recursos financeiros, mas tamb\u00e9m uma mudan\u00e7a cultural dentro das organiza\u00e7\u00f5es. A capacidade de inovar continuamente e de se adaptar rapidamente \u00e0s r\u00e1pidas mudan\u00e7as cient\u00edficas e tecnol\u00f3gicas ser\u00e1 cada vez mais importante.<\/p>\n\n\n\n

A IA n\u00e3o \u00e9 mais uma nova modinha passageira; \u00e9 uma revolu\u00e7\u00e3o que est\u00e1 redefinindo como vivemos e trabalhamos. Ignorar ou subestimar o seu impacto ter\u00e1 consequ\u00eancias graves, tanto para os trabalhadores quanto para gigantes como a Apple e o Google.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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